Tan-Luxe: the honest verdict.
The premium end of face tanning, serum-grade formulas, high-end ingredients, higher prices. Do the skincare claims stand up over six weeks of wear?
- Position
- Premium · Skincare-led
- Founded
- 2015 · London, UK
- Available at
- Sephora AU, Adore Beauty, Mecca
Skincare first, tan second. Worth it if your priority is the first.
Tan-Luxe's positioning is that their face drops are essentially serums that happen to tan. The ingredient list mostly supports this, raspberry seed oil, vitamin E, and aloe lead the formula. The texture is noticeably nicer than most competitors; it actually feels like a skincare product mixing into your moisturiser. The tan itself is excellent but not better than Isle of Paradise Drops at $20 less. You're paying for the skincare claim. If that claim matters to you (it does to some), Tan-Luxe is correct. If it doesn't, Isle of Paradise wins.
What they do right
- Serum-grade formula quality
- Three depth options (Light, Medium, Dark)
- Doesn't pill under makeup
- Solid body line (The Water, The Gradual)
What to know
- No undertone correction (only depth choices)
- $20 more than Isle of Paradise drops
- Smaller bottle than competitors at same price
The lineup
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